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Cafe de Olla

The Romantic Zone (AKA: Old Vallarta or Viejo Vallarta)

Viejo Vallarta (Old Vallarta), now also called the Romantic Zone (Zona Romántica), just south of Downtown PV is the busiest part of Puerto Vallarta, streets are smaller, there are more shops, cafes, bars and restaurants per square foot here than anywhere else in town.

Here the signature cobblestone village streets that crossed the Cuale River from the northern downtown, extend into the traditional Mexican part of the old town and where you really enjoy Vallarta. Truth be told, this area is newer than downtown PV, but it does feel more like a pueblo.

Old Town Vallarta Google Earth

There are quite a few smaller hotels and inns in this part of town, most between Olas Altas and the beach, in this case small is friendlier and more relaxed, plus, you don't need a walled in resort here, all the nightlife is a step away and during the day you can enjoy the different food options in a long list of restaurants for all tastes.


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Stroll through town, watch your step as sidewalks are irregular at times, though the local government is working to improve this without eliminating the quaint town feel of the place. Shops, art galleries, bookstores, markets, cafes, small restaurants and street side taco stands are part of the scenery.

This is the part of town most recurrent visitors stay at and the expats enjoy at night.

Andale Bar at night

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Los Muertos Beach

Los Muertos Beach, Playa Los Muertos

Playa Los Muertos is the top attraction in Old Vallarta, the beach is crowded compared to the rest of the beaches in Vallarta, but that also means that if you enjoy people watching, you'll have fun here, vendors, activities, food, beers, parasailing, a swim in the ocean (the waves aren't big, play in the sand with your kids.

Then enjoy the bars and cafés, at night there are quite a few very good restaurants on the beach and with famous and romantic Vallarta sunsets, read more.

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Pier at Playa Los Muertos

After almost three years, the Pier at Los Muertos Beach has been inaugurated with fireworks, music and fun, on January 4th, 2013.

Los Muertos Beach Pier

The pier is one of the main elements in an ambitious renewal program for downtown Puerto Vallarta that includes a series of important projects around the town. These will add to the main existing attractions for both local and international visitors.

In this case the pier has become an important attraction for Francisca Rodríguez street and the surrounding areas and both the streets and pedestrian access has been improved, read more.

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Old Farmer's Market (Tianguis Cultural)

Old Farmer's Market Puerto Vallarta

Old Town Farmers' Market has become one of the best weekend attractions in Puerto Vallarta, locals and expats enjoy purchasing and sampling fresh local produce. The Market is a producer only market, which means all vendors must make, bake or grow the products they sell here, no Walmart or Soriana here. Phew!

You'll find a great selection of organic vegetables, exotic fruits, chocolates, coffees, cheese, icecream and local meats, hand made tortillas, cookies, pies and more. Local artisans sell their jewelry, soaps, paintings, pottery and more.

Old Farmers Market in Old Vallarta

You can also eat lunch and enjoy local foods, enjoy some aguas frescas or fresh pressed juices, baked goods, tamales, burritos and much more.

Old Farmer's Market is wheelchair accessible, pet friendly, you can park under Lazaro Cárdenas park. Live music adds the the vibe at the market.

Open every Saturday from the start of November to May between 9:30 am and 2 pm. Now relocated at Lázaro Cárdenas Park.
Market FB Page for dates, news and updates. Official site.

Old Farmer's Market Local Produce

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Cafe Street

Big Coffee at Big Kahuna Coffee Shop

Strolling through the romantic zone is food for the heart. As you step through the entrance of any of the restaurants in this area, you breathe that special "something" in the air that provides an irresistible temptation to stop and sample the delicious seafood cuisine and international dishes prepared by international chefs from all parts of the world, as well as fabulous desserts, refreshing beverages and fragrant coffees. Many cafes line Olas Altas and the sidestreets.

Big Coffee at Big Kahuna Coffee Shop


View Old Town Romantic Zone attractions in a larger map

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Romantic Zone Photos

Los Muertos Beach

Vallarta-Hollywood love

Vallarta's Malecon

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